Who’s not familiar with the old saying, “When it rains it pours”? For the past few weeks that old saying has been truer than ever for me. Why? You ask. It’s this amazing little product called decorative glass.
Next month you will be able to read more about the subject as USGlass magazine will be launching a brand new publication: Decorative Glass (DG) magazine. So lately I’ve been spending a lot of time doing research into the market, talking to people about their experiences and gathering ideas, artwork, and so forth. The crazy thing, though, is how little effort it required, because as soon as I talked to one person he/she gave me another source for a different focus area; then that source gave me another and so on and so on. I have never found research as easy as this; everyone wants to talk about decorative glass. And why not? It is the next big thing and it is here to stay.
That’s why I am really looking forward to the opportunities this new publication is going to bring. By now many people are well aware of the significant role and position in which decorative glass is finding itself within the architectural market. It’s a product that architects like because it allows them to offer their projects something that’s truly unique.
Walk into a mall, a store, office building, even a church or a synagogue and you’re likely to see it being used. As anyone who’s been reading this blog for awhile knows, I pretty much notice glass everywhere, all the time. This past week, for example, I went to the supermarket. Now, this particular market has a little restaurant inside, which has its own little “storefront” we’ll call it. This week as I walked past it, something was different. There was a huge, sandblasted design on the glass.
“There is no way that that has always been there,” I said to myself as I examined the glass and its details (you knew I had to, right?). It took me a moment to figure it out, but the reason I’d never noticed it before is because it’s usually blocked by a giant display stand or sales table.
But why do that? Why spend extra money to make the glass look extra nice if you’re just going to cover it up? After all, aesthetics is one of the main reasons for using a decorative glass product—any type of decorative glass. And we all know that some of those techniques are much more expensive than sandblasted glass. You spent the money, so don’t hide it!
There is so much to this growing product segment, and that’s why we’re launching the new magazine. And we need your input. What are your thoughts on decorative glass, new products, trends and techniques? Where do you see it going and what would you like to see happen? Right now is such an amazing time for decorative glass. The market is just starting to take off and there is no telling how huge it will be; but huge, it definitely will be.
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Ellen,
You know you've been bitten by the glass bug when you starting inspecting glass around town. Everywhere I go I'm picking at decorative glass or trying to read the tempering stamp on doors or insulated units, etc.
My wife, who is not in the industry, teases me about constantly inspecting glass, but I was able to return a jab (metaphorically speaking) the other year while we were on vacation. As I was explaining to her on how to get back to a particular spot in town, she said, "you mean next to the building with green Eclipse glass?" and I about fell over. I have bad habit of leaving glass samples lying all around the house and through osmosis (I guess) she has come to equate highly reflective glass with Pilkington's original Eclipse product line. She’s now slowly coming around to voluntarily inspecting glass on her own - decorative glass is most addictive.
Thank You for recognizing growing interests in, and industry importance of, decorative glass!
Best Regards,
Scott Surma
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